See the introductory post to this series on identifying values, featuring content based on Ron Jensen’s MAXIMIZING Principles.
If you are or you know of a successful business owner, then you are aware that it was not just technical skills that got them to where they are. Their people skills are likely also top-notch. In order to succeed, one must value their customers, their employees, their competitors, and people in general. They use things and love people instead of using people and loving things.
Do your successors also understand this?
This is not a value that can easily be faked. One’s daily behavior and history will soon reveal their true self. A review of our checkbook and calendar reveals what we love. I encourage families to truly care for each
other, their staff, and their managers. This is what creates great companies.
How does your family do at this?
